Get an experienced Fractional CMO &
Marketing Team for a fraction of the cost
Take Your Marketing strategy and results to the next level
As investor funding tightens and mergers and acquisitions surge, Fractional CMOs have grown in popularity. B2B enterprises, along with those in the automotive and home industries, aim to fortify their market position, expand their user base, and thrive in a competitive landscape. They seek a cost-effective and results-driven strategic marketing leader.
I founded The Avid CMO to assist venture-backed B2B firms, as well as those in the automotive and home industries, in boosting their revenue through data-driven marketing strategies. This is made possible through the collaboration of two marketing agencies, Click This Digital and Ballistic Media Group.
With over 25 years of experience in marketing and PR, I have a remarkable track record of success, enhancing the brands I’ve worked with. My major achievement is my effective marketing campaigns that exceed expectations by utilizing innovative digital marketing techniques and high-profile public relations initiatives. I manage high-performing teams, encouraging collaboration and innovation to launch products and services, contributing significantly to revenue growth.
Together with my two marketing agencies, Click This Digital and Ballistic Media Group, I’ve collaborated on various projects across numerous industries, overseeing $10,000,000+ in budgets and 150+ employees, helping our clients…
A Fractional CMO is a part-time executive who runs your marketing team and is responsible for all of your marketing outcomes.
An effective Fractional CMO will possess a thorough understanding of your business and commercial goals, crafting a comprehensive and impactful marketing strategy to attain them.
Then, they will establish the systems and processes, identify and hire the necessary resources, and provide ongoing leadership to ensure your strategy is executed with excellence.
Along the way, they will make sure your team is performing well. They’ll also put in the systems and processes to make your marketing department a reliable asset to your company.
Compared to the $174,000 national average for a full-time CMO, a part-time fractional CMO is a more cost-effective option for growing startups.
Source: CMOx
Get an experienced senior hire at a fraction of the costs. Save for the business growth ahead.
We dive deep to understand your business, analyzing data you never knew you had, creating strategies with enduring effects.
Fractional CMOs keep themselves updated with industry trends while they socialize your business with the right connections.
Choose the communications consultant with the right experience and insights to help you lead your marketing team.
We develop high impact go-to-market strategies and monitor their performance from conception to completion, executing high level results.
Fractional means flexible and bite-sized, but the professional working relationship goes a long way - we keep a lookout for your business wherever we are.
